Farm of the Week: Goats proving their worth in milk enterprise
Angus Wielkopolski with goats
« Previous « PreviousNext » Next »View GalleryADVERTISEMENTPublished Date: 18 July 2008
By Sarah Todd
WITH demand up by 16.5 per cent over the year and the industry now worth £21m, the eccentric image that went with farming goats has been blown away.
In fact, Angus and Kathleen Wielkopolski have helped a number of traditional dairy farmers to switch from cows to goats.
Last year, they bought 850-acre Far Marsh Farm, at Ottringham, near Hull, where they will eventually have 3,000 goats, on top of the 4,000 they already keep on St Helen's Farm – which is 550 acres at Seaton Ross, near Pocklington.
Only a few months ago the couple got their latest innovation onto supermarket shelves, the first skimmed goats' milk.
"Goats' milk seems to have come of age," said Mr Wielkopolski, who employs 40 staff –10 in the office, 10 on the farm and 20 in the dairy. A further eight jobs will be created at Far Marsh Farm.
It all seems a million miles away from the five-acre smallholding they started out with in the mid-80s, fresh from agricultural college, at Barmby on the Marsh, in East Yorkshire, next to a church called St Helen's – commemorated in the name of their business.
"We just produced whole goats' milk for a long time, but we've always had an awful lot of feedback from our customers and they left us in no doubt that the demand was there for a larger range of products," Mr Wielkopolski said.
"Yoghurt, cheese, cream and butter came about and 11 years ago we were the first producer to launch a semi-skimmed milk. The skimmed seemed to be a natural progression. Our customers tend to be very health-aware."
The development did not need any new machinery as the cream has always been taken off, then added back at different percentages – 3.6 per cent for whole and 1.6 per cent for semi-skimmed. It was just a question of adding none back into the skimmed, which is only 0.1 per cent fat. Surplus cream is used to make butter and is also packed as double cream.
St Helen's Farm yoghurts are naturally thickened by taking out some of the water, eliminating the need for starches or other thickeners. The probiotic yoghurt is fermented overnight before being packed into plastic pots.
Some milk goes to a Somerset cheese-maker called Cricketer Farm, which makes a goat-milk version of Cheddar.
The 4,000 milking goats at Seaton Ross are a home-bred cross between British Saanen, British Toggenburg and British Alpine. They yield three to five litres a day of high-quality milk. Milking takes place twice a day, in a 72-point rotary milking parlour. After pasteurising, the milk is packed into litre cartons and delivered to the supermarkets and other retailers on a daily basis. It retails at around double the cost of cows' milk, which reflects the larger numbers of animals needed for the same volume of production.
What started out as a niche market, for people with intolerance to cow's milk, has been expanded by an increasing number who buy simply because they prefer the taste of the milk, said Mr Wielkopolski.
"We've been very deliberate in marketing the products as 'deliciously mild' and find that once we get people to try them, they're hooked. They find them not at all strong or goaty-smelling, as they might have been in years gone by," he said. The difference between goats' milk then and now comes from better milking hygiene.
The family houses the animals in large open barns, saying they are not natural grazers and easily pick up infections such as foot rot if they are not kept warm and dry. They are bedded on straw, with hay always available and climbing materials for distraction. Their manure provides the main fertiliser for the fields, where maize is grown for their feed – some fed to them fresh and some clamped under polythene to make silage. They have ad-lib organic hay from red clover leys and get a further feed ration upon arrival in the milking parlour.
The dairy is served by a tanker which does a daily tour of 11 similar farms in North Yorkshire and the Midlands – many of them started with breeding stock from St Helen's.
St Helen's Farm is the biggest supplier of fresh goats' milk in the UK, but Yorkshire is its smallest market. Most goes to the south east of England.
The business has won praise from business leaders for its contact with the 36,000 customers who regularly buy St Helen's Farm products. There is always debate on the website, and a dedicated customer phone line which is advertised on more than nine million milk cartons a year.
Customers' are encouraged to write in with their stories about switching to goats' milk and their photographs and words often feature on packaging. In addition, the Wielkopolskis organise Thank Goodness for Goats Week, which is now in its sixth year, beginning on July 21.
"We know that 70 per cent of people who try goats' milk find some sort of health benefit from it and it seemed sensible to let their true stories do the talking for us," said Mr Wielkopolski.
"Many people report that digestive problems such as catarrh, eczema and even asthma, have been eased or eliminated."
He added: "The fat particles are smaller in goats' milk, which people say they find easier to digest."
One customer question is whether St Helen's Farm is planning an organic range.
Mr Wielkopolski said: "We have converted some of our land to organic status and have further acreage in the process of conversion. So much of the feed we now give to the goats has been organically grown. Pursuing wholly organic status would not be in the best interests of our goats. However we do follow as many organic farming principles as possible."
For information, visit
www.sthelensfarm.co.uk or call 01430 861400.
Allergies, smells and diet
Allergy to cows milk is the most common food allergy in babies and fewer of them are allergic to milk from goats and sheep .
Contrary to popular belief, goats do not all have a strong smell – but the billy goats do give off a
pungent odour to attract females.
It is a myth that goats will eat anything. In fact they are quite fussy eaters.
The full article contains 1071 words and appears in n/a newspaper.Page 1 of 1
Last Updated: 18 July 2008 3:04 PM
Source: n/a
Location: Yorkshire